CX In The Wild
"Welcome to 'CX in The Wild,' where exploration meets innovation in the world of Customer Experience. Hosted by Dennis Wakabayashi, The Global Voice of CX, this captivating podcast journeys to the heart of the industry, often on location, to converse with the leaders and visionaries who are shaping the future of CX across various sectors worldwide.
Join Dennis as he uncovers the strategies, insights, and passions that drive these trailblazers, diving deep into their experiences, successes, and challenges. From Fortune 500 companies to vibrant startups, 'CX in The Wild' transcends boundaries, offering a global perspective that resonates with professionals from all walks of life.
With over three decades of experience and an influential presence in the CX field, Dennis engages listeners with compelling talks, inspiring stories, and practical wisdom, all woven into a narrative that educates and empowers. Each episode is a masterclass in understanding the importance of building genuine connections with customers and transforming customer-centric efforts into lasting success.
Whether you're a seasoned CX expert or a curious newcomer, 'CX in The Wild' is a passport to the diverse world of Customer Experience, filled with exclusive interviews, unparalleled insights, and the tools you need to excel. Join us as we venture into the wild terrains of CX, unlocking the secrets that enable businesses to thrive in an ever-changing landscape."
CX In The Wild
Designing Change: The Power of Journey Maps
Dave Seaton, CEO of Seaton CX, takes us through his innovative journey from a software engineer to a leading figure in customer journey mapping. Situated in Grapevine, Texas, Dave has revolutionized the way companies understand and improve their customer experiences. With a unique blend of technical expertise and a deep understanding of customer empathy, he crafts customized journey maps that don't just illustrate customer paths but catalyze significant organizational change.
This episode delves into Dave's methodology, emphasizing the importance of direct customer engagement and strategic problem-solving in creating effective journey maps. He shares insights into the transformative power of these maps, designed not only to be visually compelling but to drive empathetic understanding and action across all levels of an organization.
Listen as Dave discusses the challenges and triumphs of launching Seaton CX during the pandemic, leveraging the shift to remote work to pursue his passion for enhancing customer experience. His vision for 2024 is to expand his unique approach, the Dharma method, helping more businesses grow by genuinely meeting their customers' needs. Dave offers invaluable advice for executives on utilizing journey mapping to make impactful decisions. Join us for a fascinating conversation on the art and science of customer journey mapping with Dave Seaton.
Dave Seaton on LinkedIn: linkedin.com/in/daveseaton
Learn more about Dave's work at their website: seatoncx.com
Connect with me, Dennis Wakabayashi: linkedin.com/in/denniswakabayashi
