CX In The Wild

Four Voices Every CX Leader Must Listen To

Dennis Wakabayashi Season 11 Episode 3

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On this episode of CX in the Wild, we sit down with Manuela Doutel Haghighi, Director of Global Customer Experience and Success at Microsoft. With experience spanning continents and industries, Manuela shares how organizations can move beyond generic talk about CX to real-world practices that deliver measurable impact.

From shifting insurance models to healthcare innovations, and from the growing importance of employee and partner voices to the future of B2B customer experience, this conversation highlights the strategies that will set companies apart in competitive markets.

Her perspective is clear: the future of CX is not just post-sale, it begins with how expectations are set and how trust is built at every stage of the journey.

Manuela Doutel Haghighi on LinkedIn: linkedin.com/in/manueladoutelhaghighi

Learn more about Manuela's work at their website: https://news.microsoft.com/

Connect with me, Dennis Wakabayashi: linkedin.com/in/denniswakabayashi


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